![](https://cdn.myportfolio.com/2a2be1c0-4dde-4088-ba97-89129847099f/2751208d-14cb-4a5b-8254-86c2d2c0345c_car_202x158.png?h=da1667cd466bca9816f9e7a69436e080)
Shopify.com redesign & CMS Product
2023
![](https://cdn.myportfolio.com/2a2be1c0-4dde-4088-ba97-89129847099f/c1298f0c-5696-4b8d-871e-47cb5c7ddfca_rwc_205x0x1504x1176x1504.png?h=cbd987f2929f8451f925f1e8f8e71e22)
UXR: Segmentation study
2021
![](https://cdn.myportfolio.com/2a2be1c0-4dde-4088-ba97-89129847099f/a8f49254-638c-41d8-bdec-2893f8a95400_rwc_0x231x1414x1105x1414.png?h=cceb1c1c9102663a5682665830c22bc0)
UX design system audit
2021
![](https://cdn.myportfolio.com/2a2be1c0-4dde-4088-ba97-89129847099f/8d21840b-6560-46d5-844a-c890f860b248_rwc_0x1221x1920x1501x1920.png?h=1490629eaa89b59caa1347a294b727be)
Product launch: 0 to 1
2021
![](https://cdn.myportfolio.com/2a2be1c0-4dde-4088-ba97-89129847099f/b6acfab3-3726-44a7-82df-905ad3b70b00_car_202x158.png?h=c554287393b924ede451d8eba84539c6)
Conversational design with chatbots
2019
Rebranding & user personas
2020
![](https://cdn.myportfolio.com/2a2be1c0-4dde-4088-ba97-89129847099f/760d46d1-cdbf-4ecf-bad0-db3a1ccf4ea5_car_202x158.png?h=ca7519e95c1bd11269476151082f2d49)
E-commerce checkout flows
2020
![](https://cdn.myportfolio.com/2a2be1c0-4dde-4088-ba97-89129847099f/85a89fac-8170-4ebc-b91f-9561cb02c5c3_car_202x158.png?h=c789ed08e7defaa2b042c184efcf65ce)
Email marketing campaign
2020
![](https://cdn.myportfolio.com/2a2be1c0-4dde-4088-ba97-89129847099f/bffd051e-9bca-4e23-8456-d4878485c121_rwc_553x0x812x635x812.png?h=528051ea1e6362e83221c686029f228c)
User education, style guides & audits
2019
![](https://cdn.myportfolio.com/2a2be1c0-4dde-4088-ba97-89129847099f/bd2a09d6-8d7f-4a07-b039-f6f376f3240d_car_202x158.png?h=e9811f364fa4960101916c4f71701c8f)
Mobile app design
2019
Information architecture
2018
![](https://cdn.myportfolio.com/2a2be1c0-4dde-4088-ba97-89129847099f/69ed3872-8a1f-4e04-ade3-2deb1ac74433_car_202x158.gif?h=7496ebd1a5c87a0ffadc31bd0fb76173)
Web design & copywriting
2015
Knowledge management
2014